AMERICANA

Europe's largest western riding fair, held biennially in Friedrichshafen since 1986, 300+ exhibitors, 50,000+ visitors.

• Founded 1986; first edition in Munich drew 26,000 visitors; moved to Friedrichshafen
• 8 exhibition halls, 62,000+ sqm, 400+ horses, 600 cows, ~1,000 competition starts
• ~50 competition classes for show riders; 2027 edition runs September 1-5
• 47,200-50,000+ visitors biennially; 288 exhibiting companies
• Combines western riding competitions, trade exhibition, American food trucks, live country music